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Author: Victoria Lowry

Victoria Lowry is a writer from Daphne, Alabama. She has a degree in Management and Supervision Technology and owns her own business. Victoria considers writing to be a vital fusion of creativity and entrepreneurship and is excited to bring her perspective to the Trojan Digital Review.
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A Trendless Strategy for Engagement: Writing for Parasocial Interaction

Posted on 2021-05-212021-05-14 by Victoria Lowry

Big brands thrive online. However, in a digital world run by social platforms and search engines that are constantly altering the way their algorithms prioritize…

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How To Make Your Digital Content’s Voice Match Your Brand

Posted on 2021-05-102021-05-08 by Victoria Lowry

You have seven seconds to make a first impression and even less time on the web. Digitally published content is most potential clients’ first interaction…

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AI Copywriting: A Solution for Small Business

Posted on 2021-04-262021-04-23 by Victoria Lowry

Maintaining an aggressive digital presence requires powerful and focused advertising copy. A business needs to provide a clear and consistent message on all its digital…

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Understanding Digital Analytics and Its Value in Digital Publishing

Posted on 2021-04-122021-04-10 by Victoria Lowry

“Digital analytics” is one of those shadowy web terms that sounds intimidating. The truth is much more comfortable to the trained writer, who is taught…

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